The Visual Lounge lets you find out about TechSmith behind-the-scenes. Watch screencasts and videos from other customers, meet up with your fellow TechSmith users and staff, and get more tips and tricks!

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Jing Me, Tweet Me! Jing Direct to Twitter Coming Soon!

Posted on Thursday November 19, 2009 by Betsy Weber

Sometimes words are not enough! Especially when you only have 140 characters on Twitter. Soon, you'll be able to easily add visuals and screencasts to Twitter with the click of a button in Jing!

There will be a Jing update on December 8 that will give you a fast and easy way to add your Jing screen captures and screencasts to Twitter!

How will it work? Simple! Set up a new Share button in Jing for Twitter.

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Just as always, you will capture an image or make a video of your desktop

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Share your capture by selecting the 'Twitter' button. A box will automatically pop up and you can create your tweet in the text box. Jing will post your tweet along with a link to your Jing screen capture or screencast.

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That's it! Tweet away!

And, best of all, the price is right. This new feature is free to all Jing users! On December 8, Jing should alert you that there is a new update available. Update Jing and you should be ready to start tweeting your screen captures and Jing-casts!

Can't wait to see what you create! Jing me @betsyweber or @techsmith. Or, be sure to follow @jingtips for the latest tips and tricks all about Jing!

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Be the Camtasia for Mac Product Manager for a Day...

Posted on Wednesday November 18, 2009 by Betsy Weber

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If you could take Troy Stein's job as the Camtasia for Mac Product Manager for one day... what would you do with the product?

Camtasia for Mac was released a little over 2 months ago. And, as you know, we're always looking for feedback and ways to improve. Our software is better because of you and your input.

As the Product Manager, part of Troy's job is to set the roadmap for Camtasia for Mac, select new features and functionality, see trends and steer the product.

So, if you were the Camtasia for Mac Product Manager job for a day, what would you do? What features and functionality would you add? What problems would you solve? What would you change?

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Happy 5th Anniversary 'Screencast'!

Posted on Tuesday November 17, 2009 by Betsy Weber

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It's been 5 years since Jon Udell invited his readers to propose names for making videos of software. They landed on the term Screencast for this genre.

And, since then, screencasting has grown leaps and bounds. It's easier to record and produce a screencast. Software and hardware have improved. The barriers to entry on screencasting have been lowered. You don't need a production studio or expensive, complex equipment to do it.

Our newsletter writer, Daniel Foster, recently wrote an article for one of my favorite blogs, ReadWriteWeb (RWW) about the rise of the micro-screencast that reviews some of the history of screencasting and some tips. You can read the post here.

How will you celebrate the 5th anniversary of the term 'Screencast' (someone please make me a screencast!)? :-) What do you think the future holds for this medium?

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Thank You! Camtasia Turns 10...

Posted on Tuesday November 10, 2009 by Betsy Weber

We owe you a big thank you for the last 10 years... This month we're celebrating Camtasia's 10th birthday thanks to you and your support. Camtasia was launched at Comdex in November 1999.

A lot has happened over the last 10 years. Camtasia now supports both the PC and Mac. Camtasia Relay joined the Camtasia family. We've added support for many different file formats like SWF, MP4, WMV and MOV. And, we're always working on new features and functionality.

Jon Udell gave the 'video screencapture' medium a name and coined the term, Screencast. Technology keeps changing over the last 10 years. Hard drives keep getting bigger, internet connections get faster by the day, YouTube arrived, and iPods and other mobile devices showed up on the scene.

We compiled a fun timeline below that shows some Camtasia milestones, advertising and logos, reviews, feature releases and technology milestones. Check out the timeline below.

I went on a hunt around the office to find some old Camtasia memorabilia. We snapped some pictures with some fellow TechSmithies having fun with Camtasia's old logos and boxes. I made a video below showing them off. It's a short video that runs less than 2 minutes long.

;

And, I need your help... If you have a few minutes to spare, please send me a photo with yourself holding a sign about Camtasia (I heart Camtasia or similar sign) or a Camtasia box. I'd love to make a video showing off all of you! Email the pics to me.

Also, to celebrate, Sales is having a sale on Camtasia Studio. For a limited time, save an extra 10% on already-discounted volume licenses of Camtasia Studio, Snagit, or both in a bundle. Details are here.

I hope you'll join us in the celebration! Where would you like to see Camtasia go in the next 10 years?!

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Screencast of the Week - Why Most Screencasts are Tedious...

Posted on Sunday November 8, 2009 by Betsy Weber

A blog post title caught my eye last week, 'Why Most Screencasts And Online Presentations Are Tedious (And How To Fix It)'! I knew I had to check it out! Turns out it was written by Sean D'Souza who has a great site, PsychoTactics, that uses an understanding of psychology to understand why customers buy (or do not buy).

I love Sean's blog post and screencast. He talks about techniques they use in TV programing like the scene, camera angle or some other change in the shot. Typically there is a change every seven seconds. Now, if you look at the typical screencast or tutorial, you're more than likely watching the same single frame with the same presenter. No change. Makes it hard for the brain to pay attention at this point without movement on the screen.

What can you do to keep your viewers attention? Sean tells you the answer about how to not put your viewers brains to sleep, how to replicate the movement you see on TV and how to solve other problems on his blog post here. He answers many of the questions about on his blog plus he even has a great screencasting comic!

Here's Sean's great screencast. I like his use of music, narration, titling, SmartFocus and of course, his content! It's a short screencast that runs under 3 minutes. Enjoy!

Congrats to Sean for winning the Screencast of the Week award!

Any nominations for next week?

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Berlin Meet-up - TechEd EMEA

Posted on Thursday November 5, 2009 by Betsy Weber

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I'm sitting in Detroit, Michigan at the Airport watching people run to catch their planes, wrestle with their luggage, and herding children. It's good people watching today! :-) I'm getting ready to head across the pond for Microsoft TechEd EMEA in Berlin! TechSmith will have a booth at the show, so if you're attending the tradeshow, please stop by! I'd love to meet-up!

Troy Stein, the Camtasia for Mac Product Manager, will also be attending the show. So, if you have any feedback for him, this would be a great time to meet and share thoughts with him.

I'll be tweeting and posting lots of pictures from our adventures.

Drop me an email, text or call me (+1.517.410.0030) if you are in Berlin or attending the show. We'd love to see you!

Time for me to pack up and catch my flight! Thankfully I'm not running late and checked my luggage so no need to run to my gate or struggle with my luggage! :-)

Oh - and if you have any travel advice for Berlin, I'd love to hear it! What should we see? Where should we eat? We will be going to the Festival of Freedom to celebrate the 20th anniversary of the fall of the Berlin Wall.

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Screencast of the Week - Jay Bailey and RapidFire Video

Posted on Sunday November 1, 2009 by Betsy Weber

This week's Screencast of the Week has it all - mountains, roads, half-pipes and road rash!

I heard from Jay Bailey of RapidFire Video recently about some of his recent screencasts. Jay's "philosophy" is that you have less than a minute and a half to tell your story. That makes his approach to screencasting very creative and fast paced! You can read more about his philosophy here.

Jay uses PowerPoint and Camtasia to help tell the story. Jay mentioned to me that in order to concentrate completely on both the voiceover and the video elements, he actually records the audio on its own and reads it as naturally as he can. Then, while his audio recording plays in the background, he runs through the PowerPoint and does a Camtasia screen recording. Using PowerPoint's Presenter mode on a separate screen, he knows which slide is next. Then he imports both to Camtasia for editing and fine-tune the sync of each image with its corresponding words. Exporting to various sizes and formats is important as some clients use these as a "Digital Business Card" and actually want to e-mail a small WMV file, while others upload it and send a link. Still others want to embed it, with the Flash player, on their site's home page.

Jay uses stock images from iStockphoto and Dreamstime...

Check out one of Jay's recent screencasts - it runs just over 2 minutes.

jay bailey.pngJay Bailey is the CEO and Creative Director of RapidFire Video, and was previously Director of Marketing at Answers.com, a Top-20 website, where he developed his unique video style and technique. Originally from Los Angeles, he lives in the rolling hills just south of Jerusalem, Israel.

Congrats, Jay! You are the Screencast of the Week! Any nominations for next week?

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Booklet: What Would You Tell a New Screencaster?

Posted on Wednesday October 28, 2009 by Betsy Weber

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We asked, you responded! Remember last month when I asked for your tips to share with a new screencaster here? We compiled all of your comments from this blog post, as well as comments from the Education blog and our Newsletter. Big thanks to the 40 people who responded. I appreciate it!

From your responses and tips, we created a booklet "What would you tell a new screencaster?". Download your free copy here. If you left us a comment, your name will be listed in the booklet! Now, if I could just meet up with all the contributors and get a signed copy, I'd be all set!

The booklet has several sections including: General Tips, Content & Planning, Before Recording, During Recording, and Editing & Production.

The top tips (by number of mentions):

* plan out screencast &
do practice takes
* create a script/storyboard
* shut down apps to free up memory & avoid pop-up notifications
* use a good mic

Download your free copy here and feel free to share the PDF with others you think would find it useful.

Thanks to all who shared their knowledge and tips! What else would you like to learn from others about?

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Rock Band Snags My Heart... Jeff Chausse Interview

Posted on Tuesday October 27, 2009 by Betsy Weber

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Ever since my dad brought home an Atari 5200, I've been hooked on video games. I still love them to this day! Lately I've been addicted to Rock Band. And, sometimes, if there is no one around, I may even work up the nerve to play role of the lead singer in the game! I do a mean rendition of the Beastie Boys, "So Watcha Want". :-)

I recently 'met' Jeff Chausse (JC) on Twitter. Jeff has one of the coolest jobs around and is also a Snagit user! Jeff is the Web Director at Harmonix. And, Harmonix develops, you guessed it, Rock Band - Squeeeeeee! I had to know how Harmonix was using Snagit! Jeff was kind enough to answer some interview questions about how he uses Snagit. Enjoy!

BW: How have images and screenshots changed your own communication for the better?

JC: Obviously, it's cliché, but "a picture is worth a thousand words". If I need to tell my team that something on the web site needs to change, it's far easier for me to do a quick screen grab and add some explanatory text and arrows, than try to explain it in words.

BW: Are your images and screenshots used internally or externally? What is the viewer response to them?

JC: We use them both internally and externally. Again, within my team, they eliminate a whole lot of ambiguity when trying to describe a bug or how a feature should look. Externally, we often use screenshots when seeking approval from partners. When building a site, a whole lot of people need to approve the way certain things look, and their placement - the first parties (that is, the game platforms), our lawyers, business partners, and licensors. We sent countless screenshots to Apple Records folks in developing TheBeatlesRockBand.com.

BW: What do you use Snagit for primarily?

JC: Primarily, I use it to show things to my team - either "this is broken", "check out how this other site does this", or "here's how I think it should look. Snagit even has just enough editing features that I often use it to do quick and dirty mockups instead of firing up Photoshop. Sometimes, I'll get a confused email from a member of my team, 5 minutes before I have to run off to a meeting. The editing tools in Snagit let me VERY quickly clarify what I'm talking about.

BW: What are the last three captures in your Open Captures Tray?

JC: Let's see... I have a screenshot of an Outlook, showing someone on my team how he might have inadvertently scheduled a 0 minute meeting. I have a screenshot of a typo on our website that I sent to one of our writers to fix. And a screenshot of a ridiculous Windows error message. I thought of tweeting it, but never did.

BW: Is there one feature of Snagit that has flat-out delighted you? Tell me about it...

JC: I don't know if this is really considered a "feature", but I just love that I can see something on the screen, snag it (ha!), and send it off by email, all without ever having to save the file somewhere, give it name, drag it into an email as an attachment, and remember to delete the temporary file. Snagit really makes sending a mocked up image feel almost as natural as typing.

BW: Anything else we should know?

JC: Well, one thing I love using Snagit for (which is probably something you don't pitch heavily to corporations) is occasionally sending goofy LOLcat type images to my team. Normally, a manager shouldn't admit to such frivolity, but it's so quick and easy to do with Snagit, I feel no guilt! You can just do a Google Image Search, capture the image with Snagit, add some text, change the font to "Impact", turn on a drop-shadow, and - boom! - hilarity ensues. Whole thing takes 30 seconds. Great fun for all.

BW: What is the last video game you played?

JC: Why, The Beatles: Rock Band, of course! Actually, I have a 3 year old and a 2 month old at home, so I have very little time to get absorbed in a deep and complex game. I mostly play stuff I can pick up and put down in 5 minutes or less. Perhaps, unsurprisingly, this means I've been playing a lot of iPhone games. My latest addiction is "Canabalt", which is pretty much the ultimate mindless, quickie game. There's only one command, "jump", and a game is over in about 30 seconds.

BW: What's your favorite video game?

JC: Well, aside from the Rock Band games which, honestly, really do get the most play in my house, I'm terribly behind on keeping up with today's big games. My favorite game of all time is Starcraft - I think nothing beats a perfectly balanced RTS (Real Time Strategy) game. I've also logged a ridiculous amount of hours playing the Sims games and Half Life 2. That game truly turned managed to turn a first person shooter into an engrossing work of art.

jeff chausse.pngJeff Chausse is the Web Director at Harmonix and is responsible for managing interactive efforts for its Rock Band series of video games, most recently leading the design and development of TheBeatlesRockBand.com. Prior to working at Harmonix, Jeff has worked at Zoom Information, Hill Holliday and Groove Networks, in various technical, marketing, and managerial roles. Jeff lives in the Boston suburbs with his wife and two young children.

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Spork Adventures plus Tasty Screencasts at Blogworld Expo

Posted on Monday October 26, 2009 by Betsy Weber

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Last week, the TechSmith crew was at the Blogworld Expo. We had a great time and even had a fun new booth. The theme of our booth was all about Snagit, Camtasia and Jing making tasty screencasts and yummy screencaptures. In our booth, we had our new Om Nom Nom Monster. See? He's eating some screencasts and screencaptures with a spork! :-)

And, keeping with the theme of tasty video and screencaptures, we thought it would be fun to get some titanium TechSmith sporks! If you find me on the road, ask me for your own titanium TechSmith spork.

Brooks Andrus and I were armed with a Flip Mino HD videocam and caught up with some TechSmith friends. We shot a quick video with Sean Carruthers and Andy Walker (aka the Lab Rats) from butterscotch.com. Click the video to find out the idea Sean came up with for a new blog! It's a quick one - it runs less than a minute long.

And, we also ran into Ryan Hupfer (aka Hup) from Hubpages. Not only did Hup and I have the same shoes, but we also share the love of sporks. Check out the quick vid Brooks and I got with Hup at the tradeshow - it runs just over a minute long.

And, speaking of TechSmith sporks... Healthcare IT consultant and Camtasia Studio user, Luke Schnoebelen, is chronicling everything he eats with his TechSmith spork on his new blog, "Things I've Eaten With My TechSmith Titanium Spork". I love the creativity! Can't wait to see the adventures Luke's spork goes on around the world!

We've been taking pics of our Om Nom Nom monster and sporks on the road - you can see our adventures here. Again - find me on the road and I'll give you a titanium TechSmith spork. Hopefully it will inspire you to make your own yummy screencasts and screencaptures with Snagit, Camtasia and Jing!

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About the Author

Betsy Weber, TechSmith Chief Evangelist

Betsy Weber is TechSmith's Chief Evangelist.

b.weber@techsmith.com